Cubicle to CEO

Her “Instagram Billboard” Generates All Her Leads - 98% Become Paying Clients

June 13, 2022 Ellen Yin featuring Ashley Kaneko Episode 146
Cubicle to CEO
Her “Instagram Billboard” Generates All Her Leads - 98% Become Paying Clients
Show Notes Transcript

Get studio quality and HD video for your podcast by recording in Zencastr! Use our link zen.ai/cubicletoceo or type in the code 'CUBICLETOCEO' to save 30% off your first 3 months of any paid plan.

Ashley is a brand designer and photographer who spent the past decade in the agency world crafting big brands for big businesses and Fortune 100 companies like Toyota. She recently left her career and the corporate world behind to help small businesses build big brands, too.

Her passion is helping people live theirs. And she believes that anyone with a dream or passion for something should have a real chance at it. But what they may not realize is that they're going to need more than a logo to do it. Her studio, Ash Branding Co. brings the caliber of big branding to the heart of small businesses through custom branding, cinematic photography and film and online education.

Connect with Ashley:


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00:00.00

ellenyin

Ashley, we are so thrilled to have you on the show today to celebrate your ten k month milestone in your business. You're part of our program cubicle the Ceo and these are my absolute favorite episodes to record because I love celebrating our students and our community members. So thank you for being here Ashley.


00:25.45

Ashley

Thank you for having me.


00:30.93

ellenyin

I mean you're an incredible photographer as well as brand designer and what I love about your company. Ash Branding co is that you help small businesses have big brands right? You build big brands for small businesses and you actually have a really interesting past working with some of the largest companies in the world including Toyota can you just real quick. Give us your cubicle to Ceo story how you got to become an entrepreneur.


00:56.95

Ashley

Yeah, for sure. Um, I worked, well I lived in Chicago for 15 years and I worked for 10 of those in the agency world which is a lot of big companies. It's a very intense hectic environment and about 2019 I was a little bit burnt out I had some health issues as well and so I had planned to kind of take a sabbatical take like maybe six months off um and what I didn't know was that in 20 the whole world was also gonna take a sabbatical. Because of the pandemic. Um, and at the same time if you're a designer you know you're always gonna have friends and family that are gonna be like hey you know I make this thing can you help me with a log or a website and I always did and I would remember that. For some of them when I would present their brand. They would almost be in tears and if you know at work you present 2 big companies. They see this all the time in marketing rooms. They're never gonna cry. But you know I realized in that those moments that it wasn't really that someone believed in their idea. But they felt like I believed in them and that really gave them the power and the momentum to keep going and so that's really where I felt like in this pivot of my own life I could make a difference for a lot of other people.


02:25.87

ellenyin

That is so beautiful. You're right though I think that it just is different for small businesses because when you start and it's just you right? You are very much in that. What is it like, that silo where it's like does anyone actually even care about what I'm creating will anyone want to buy my product or my service and there's a lot of self-doubt and so for you to be that first person to step into the arena with them and say I've got you like? Let's do this hand in hand, let me help you design your vision. I think that's such a powerful gift. So. Kudos to you and and all designers out there I don't have that artistic gene in me and or you know at least visually and so I am very um, impressed with the work that you do and I wanted to real quick before we actually jump into the case study just to give people a little bit more context about what makes ash branding. Co. Unique in the world of design. 1 thing that really caught my eye is how you describe your photography as cinematic photography. So can you give us a little understanding or taste of what is cinematic photography? What do you feel like is your unique you know. Damp on the design industry as far as the brands that you create.


03:39.44

Ashley

Yeah, so I've always been a photographer and um I Also like to make some short films and so when I say Cinematic. There's some technical things where that goes back to actually like the film and the format and the look of my photography and the color and light. I'm also a natural light photographer. So very obsessed with chasing light and light and shadow. But I think it's more about storytelling. I think that even with my branding the common denominator for anything I do is storytelling I can really see someone and get a sense. Who they are who they maybe always have been who they want to be and package that up and so it could be a brand but it could also just be um, images or a video that tells that story and that's really all I think branding or anything that we do in life is is just telling our story So That's where this.


04:35.38

ellenyin

Absolutely and I couldn't agree more. I think that storytelling is key for people to form a real connection with a brand and I would just love your expert opinion or insight on. What do you feel like is the primary difference between branding and marketing because I think that a lot of people confuse the 2 of them sometimes myself included and I would just love to understand what is the value in branding versus just any other marketing strategy.


05:04.23

Ashley

Yeah I think that's a very important question for entrepreneurs to understand and everyone mixes the words up and gets them confused but it's really simple I think branding is the why in marketing is the how um branding is long term. So they are the things about you, your business, your company that don't really change often where marketing is very short term you have to respond to changing trends changing. You know you're changing audiences things like that. Maybe you have a promotion. Maybe it's the holiday so marketing is always this. Short term thing where you're pivoting your learning but the most important thing I think people miss is they always start with marketing because it's so easy to think tactically like I'm just gonna put $20 and spend on this ad you know or I'm just gonna put this on Seo because like they're freaking out but it's kind of like. Chicken egg you have to know who you are you have to have your brand down because that's your compass and once you have that blueprint marketing becomes very easy because all decisions are not just oh I like pink so I'm just gonna make my little go pink. There's gonna be a rhyme and a reason. And so you know I think that distinction is super important. But if you understand branding is why you do it doesn't change to what you are marketing is how you do that? Always changes short term. That's a good way to start.


06:33.97

ellenyin

That's a really concise, clear explanation. Thank you so much for helping us to find that a little bit more. I'm sure we could spend hours together just talking about color psychology and brand identity and finding your why and your story. Um, we'll have to save that for another episode but for today. What I'd really like to dive into with you is how you were able to scale your design business to your first $10000 revenue month and you know part of our ten K month case study series with all of these different entrepreneurs is showcasing to our listeners. How very different service providers freelancers and coaches and. A multitude of different industries are able to reach that milestone and what went on behind the scenes to make that possible. So for you as a designer as a photographer can you tell us about the breakdown of that first ten k month that you hit in January of this year right? January Twenty Twenty two so like what services did you sell within that 10 k range what was a split of the different you know, maybe revenue sources how many clients did you work with to make that possible. Um, what was your average price per client or per service any details that you can provide on that would be super helpful.


07:51.90

Ashley

Yeah, so I think in terms of the details of it I have a high ticket service. So for me like with the you know Ccc method I don't need a large amount of traffic to meet that and you talked in the course about the stacking effects. So I've been in the program for over a year and the surprising thing for me about January was I was inactive on Instagram I had to go home for personal reasons and I wasn't even checking I didn't even know I hit 10 k to be quite honest with you? Um, but it was all of those. Things that were just kind of on autopilot where Instagram was a billboard and probably halfway through last year Instagram became my number 1 lead generator so that ten k month was one hundred percent due to Instagram traffic. Um. Um, and in terms of the breakdown. Those were all custom brands so custom brands start at Twenty Nine fifty, that's probably it was you know at least 5 custom brands were booked and I pre-booked them because I can only take 2 to 3 custom brands a month so it was a stacking effect. There were some brands that were already on their monthly payment from the previous months and then it was pre-booking pretty much from January to June within like the weird three-week period where I was not on Instagram. It was purely a billboard. I am probably the best testament for that. It was the holidays it was trapped. It was just crazy and I just got I don't for whatever reason people came to me from Instagram booked those calls you know and I also have the questionnaire in the in all of those things in place and just kind of happened that way and that the funnier thing is is as I was looking back. You know every month you have like 10000 it's always a and ah random number but it was one zero zero zero zero like not 10001 not 10000 you know and it was just so funny and I didn't even know that if you hit that you were on the po I just was not paying attention. But What not and I would just not black call with them this the Ceo call on Wednesdays and it was like if you hit 10000 so I just happened to look and I was like wait it says death out in january exactly I was like is this an announced.

10:02.16

ellenyin

Wow. Okay I I'm like blown away because you're right very rarely does someone evenly hit like down to the spend a $10000 month. I'm so glad you were on that call that day. So um, just to give some reference to a couple points that Ashley mentioned in the last few minutes our Ceo calls. Ah those are our biweekly group coaching calls that we have together on Zoom with all of our cubicle to Ceo members and it's funny because. Like Ashley said I feel like it's just it was meant to be because um, you know Ashley isn't usually on those calls because of her schedule but that one day she happened to have you know an opening and she jumped on that call and it just happened to be that on that call I don't even remember what brought it up but we were talking about. Something I think maybe it was another member who had just hit their ten k month which is our big program transformation. Um for the twelve month program and I think I just like offhand said something like oh like we got to get you on the podcast like we love celebrating our members when they reach that milestone and then Ashley was like wait. What like I hit that like that was me I hit that milestone like I didn't even know um and I just think that's so cool that you know while you were doing life and just getting to focus on what's truly important in life right? Your family um I know you had a family loss which I'm very sorry to hear about. But.


11:19.19

Ashley

Yeah.


11:36.28

ellenyin

To be able to be present with them and also you know like you said the hectic traveling during the holidays even while you are away. You're Instagram acting as a billboard and that's something that Ashley mentioned and just for reference. That's a strategy that we teach inside Cubiculta Ceo in our consistent client's cash flow system. Which is my signature methodology for reaching a ten K month with a one-on-one service. We talk about how to actually use evergreen content and optimize your bio to essentially create this twenty four seven billboard that attracts the right people to your profile and gets them more importantly to actually take action and book a discovery call with you and then once they have done that and become a lead the questionnaire that we actually have all of our students create for someone to even book a call or book a time or space or whatever on their calendar. Has a very specific set of questions that is meant to set you up for success on the call so that you have higher conversion rates and a higher um conversion rate from lead to actual paying clients. So that's just a little reference for some of the things that Ashley brought up I want to talk to you actually about that conversion rate. Ah. You know I think you had sent over to me that in 2021 your conversion rate was 98% which is I mean that's mind blowing so like whoever that 2% that's a no I mean they were like really an anomaly. So um, how did the questionnaire play into your ability to increase those conversion rates or I mean not even increase just basically have like almost 100% of the people say yes.


13:10.11

Ashley

Yeah, and the funny thing is is why I joined cubico to Ceo was because the masterclass introduced me to conversion rates which was something I had never thought of and the whole math behind it and. When you were giving your example I think you probably said like yeah your conversion rate's probably 20 or 30%. So the whole year I was just waiting like oh mine's just inaccurate because I'm just too new or I don't have enough traffic like this is gonna go down and it never did and I think that's really the combination of. For me. Obviously I get my traffic from Instagram so everything there communicates what I do very clearly and so anyone who's even pressing that button to fill out that form is warm enough where they know the process kind of how much it costs, what it's going to be like and what to expect from me. And then filling out the form and having that talk is just a small filter for me to cater the call to their budget. So I can point them to the right service if there's 3, but other than that I mean I you know I think it's just having that little filter. So by the time they get to that. We should be like a 98% fit and it's just a matter of timing or budget or you know that sort of thing.


14:31.84

ellenyin

100% I think that's a key shift actually that um you know, ah a lot of people maybe don't understand or aren't looking at the discovery call the right way I think. Many people and discovery call is just 1 term right? Some people call it a sales call, some people call it an introductory call like whatever you want to call it. It's a one-on-one conversation between you and a potential client either on the phone over Zoom. However, whatever channel makes sense for you to determine you know whether or not you're going to work together and how you're going to work together. And I think many people view discovery calls as this place for them to convince someone of their value and why that potential client should work with them and I think if you go into a discovery call with that mentality. You're kind of setting yourself up for failure right? Because. Like Ashley said by the time someone even books a call with you. They should already know that they want to work with you. They already understand what your services are what result you're going to get them, why they should work with you so they're not asking to be convinced on the call. The call is more. A fitting call for you to help them determine okay out of all the possible ways I could help you this is my you know, recommended route for us to go as the expert understanding your needs in your budget. This is what I propose we should do and let's figure out the timing of how this is all going to work. So. Think that's a key takeaway that you just said that I really want to pull out for our listeners. Um I I also want to bring up the fact that you know you mentioned Instagram is your number 1 traffic source and therefore you're now your number 1 leads generator as well. Um. Before that wasn't the case right? Referrals used to be your number 1 source when did you see that flip happen for you.


16:18.88

Ashley

Yeah, good.


16:26.80

Ashley

Halfway through the year so I officially launched at the beginning of the year January one you know that's when I started my company and what attracted me to your program was when you don't when you start anything 0 followers. You're not you're just that's the ground 0 and I don't. Know that I believed that you could not have 10000 followers and be successful but I wanted to and I was open to it and I didn't have a choice because I didn't have 10000 followers and I think that was even at the time where I felt like oh you need 10000 so you can have swipe up that was like my old. Make goal which one we got rid of um but you know I joined with that idea and I stuck with it and of course when you start a business you work with people you know and then they tell other people you know and then that's great, but I was. So building Instagram in the way that we learned and and based on my brand and at some point around June six months in it just started shifting more people were contacting me on the form I say you know how do you find me and more was Instagram by December it was like it had beat personal referrals and it was. And as of now which is April it's a hundred percent most


17:42.51

ellenyin

Wow, that's really really impressive and I just want to point out for everyone listening um that myth about you know your follower size determining your revenue size is just I'm so glad Ashley that you literally are a living breathing proof right? that that's not true and even now even though you've made you know, immense progress with community building on your platforms like still your Instagram just for encouragement for everybody like you have less than 1500 right.


18:14.89

Ashley

Yet very small now. It's a very small following and I'm able to make a lifting off of it and Instagram is not a place where I feel like I dread it. You know it's it's i've. My evergreen content like we talk about and I don't put much money even into retargeting ads at this point later this year you know I'm gonna be launching some smaller ticket items like courses. So that's where you know I think the cubicle to Ceo Program is interesting because I hit the 10 k.


18:37.27

ellenyin

Okay.


18:51.20

Ashley

Did the full year and you're kind of at this place where you're like do I stay in it. Do I need it anymore and what I think is interesting and why I'm still in it is that in the beginning I needed that math and that Ccc to get an anchor point for my core services. But now I am adding services to smaller ticket courses where I'm actually gonna need to go back to it and rewatch that episode or that course where we talk about retargeting ads because now I'm gonna need my funnels bigger I'm gonna need more traffic to go into that smaller ticket. So. It's really something that can grow with you and scale with you and at least for me That's why I'm still here. Thank you.


19:32.77

ellenyin

Thank you? Well, that's such a great um like perspective on it and Ccc by the way like I said it stands for consistent clients cash flow system which if you have no idea like what that even means you're free to um. You know hop on over to my master class where I actually overview exactly what those 3 cs mean and like what that looks like as a method that we apply in our program. It's a 100 % free training if you just go to http://ellenin.com/getclients. We'll also link it in the show notes you can watch that get a sense of what the Ccc system is. As well as that money math that Ashley has been referring to where she really understood. Oh here's why I need to know my conversion rates here's why I need to know my lead targets. We actually take you through all of that money math in that free class and you can reverse engineer any income goal you have whether it is 10000 or less or more. Um. But Ashley to your point like I think that is such a key like what is it. It's such a key mindset shift when people finally understand that if you are selling a one-to-one service. You truly don't need a large volume of traffic right? You just need the right people a very small. Handful of the right people to find you and to you know, be educated through your content and then take action to book a call with you and I love that you know as a small instagramer with you know. Less than 1500 followers that you are building a thriving business that does not depend on you being like this mega influencer because you know content isn't your end product. Your service is your end product. But I love how you also said that now that you are pivoting into adding smaller ticket items and courses. That yes, naturally traffic does need to increase to sell those smaller items but that you have that still that system in place that you can just scale and and amplify what's working so I'm really proud of you like you're just incredible I'm so in awe of everything that you've accomplished over literally just like. One and a half years in business. That's amazing. Ok so a question I did have for you. Um is about the challenges that you have come up against in your ten k month journey because you know we kind of based on everything. We just said people might be listening and going. Oh wow like. Just happens so easy for her like that's amazing. But we all know that's not true, right? when we share the highlight reel There's so much behind the scenes that happens to what was a primary obstacle or maybe even you have a number of obstacles that you.


22:09.26

ellenyin

Experienced on your way to 10 k can you talk to us a little bit more about what those looked like how you were able to face them head on.


22:15.12

Ashley

Yeah, and you know I'm a brander and I like alliteration. So I think of this as like the three m's is what I get from Cua Cota ceo and that's mindset math and momentum. So when you start you know it's just a business. Whether yeah, you're super passionate or not the point is you have to make some money if you don't it's an expensive hobby and in order to make money you need to know how to price things and so I think that is a combination of the mindset and the math you gave me the math, and a little bit of mindset where it's like you also have to know your value. You have to know what you should be pricing at um and then that's how you start the business. That's probably where I was in the beginning but it is so much work. It is so hard to build a business from scratch. You need that third element which is momentum. And that for me is probably the longer the longer term challenge because it's just so hard I mean you have to create if you're a solopreneur I should say if you're a 1 person team. You have to create all your content. You have to be constantly looking at your financials you have to think about tech you know. Just and that was just not something that I was ever even interested in. I worked in an agency I had a job and there's so many days where I'm just like I could just go back to being a creative director and make probably like a ton more money and not have to worry about any of this. But that's not. Entrepreneur life. So I just I think those are the 3 challenges for anyone. You definitely help with the first two and the third one I think you help as well because we have this community so that's what the calls are for. That's what I listen to the podcast all the time. You know I travel back and forth and I've always got the podcast and hearing other people's stories or getting one little tip or trick here and there I mean those are the things that keep you going is the people in that type of community. So that to me is the challenges. But also what you know we get from this program.


24:25.71

ellenyin

Wow I mean that is I'm an alliteration like ah, that's my love language. You know me everything is like everything is alliteration I love the way that you sum that up in the three m's I have actually never heard someone like. Say that to me that that's like what they got out of their experience or um, you know their journey to ten k but it is so true like those are the 3 key things that you do need money and not money. Um, mindset math. Yes, yeah, money mindset math and then momentum and I think momentum is like honestly. The hardest piece to so to to what is to continually put in the effort until that momentum takes off because that moment of lift does not come immediately, right? But like you said at the very beginning of this episode there is that stacking effect. It's like that snowball rolling downhill like it's going to be really small and it might roll slowly at first. Especially if you're trying to get it over like that initial hump right? But then as it truly falls downhill. That's where the speed picks up and that's where everything that you've done prior to that moment. Is really starting to come back into play for you? Um, even in your ten K month when you were breaking down like the custom brand packages that you did for you know, write around $3000 little shy of 3000 each but how payment plans from previous months had stacked on to help you get to that moment I want to go back to that just for a second because I don't think that a lot of service providers. Um. I mean at least in my experience. There's not a ton of service providers who even know sometimes that offering a payment plan is an option because they associate payment plans with you know, like courses or programs so tell us. Little bit about how you have structured your your pricing and your payment plans like what what does that look like for your client in terms of their options.


26:27.45

Ashley

Yeah I mean obviously my audience is small businesses and they don't have the big investment that most people do to hire big agency. That's why I exist and so I knew that payment plans would be important to them. But for my own business. It works really well for me as a.


26:37.31

ellenyin

Yeah.


26:47.24

Ashley

You know one woman shop because I require 30% down payment to pre-book the spot. So I have that injection that I need to really take me until their ah you know their appointment or their place comes and then the rest of it is broken up into three equal payments the day we start their project and that's.


27:04.31

ellenyin

Change.


27:06.81

Ashley

Perfect amount of money once stacked for even me to just be able to monitor and manage my own cash flow as a business so it works for me. It's win-win and I think it's win-win for the client as well.


27:20.40

ellenyin

That's awesome I love that you have that option and that you really understand I mean I'm not surprised obviously as as a you know, professional, um brand expert. But you really get your customers like you understand their journey. You understand how you fit into their journeys compared to a large agency and I think the fact that you offer that is so brilliant. So oh my goodness we talked about so many amazing things Today. Ashley, thank you for sharing your insight and your wisdom. Um. Before I ask you the final question which I know you know coming because you listen to the podcast I just wanted to know is there any advice that you would give to um I guess maybe a previous version of yourself that 1 shop 1 person solopreneur who is just starting a new business and maybe is is nervous and feeling those same fears that you had about you know I don't really have a large audience I don't know if I can actually make a profitable income from from the work that I do what encouragement would you give to that person.


28:25.13

Ashley

Yeah,, That's a great Question. You know, I think in life what I've learned is whether you think you can or you think you can't… You're right. and the only person in my life that has ever held me back has always been myself. Been to take the safe route. You know I've always done that since I was very young. You know I was like the perfect child I went to school I got the perfect job I built my career I made it to the top as creative lead you know and I did everything right? But somehow I was feeling like. Did I make any decision for myself at that point and that's really probably what sparks me to do this this whole crazy adventure and I would just go back to that person and say you don't have to wait till you know I feel like a little bit old sometimes like I see all these younger. Entrepreneurs in their twenty s just so confident and just like yeah I can do it I can start a business I can do this and maybe I wouldn't have waited so long I don't know just have that courage and confidence to create the life. You want you don't need to wait or have permission or be afraid. Anything you want at any time it's.


29:41.71

ellenyin

That's so beautiful I hope you guys save that little 30 second clip and like you know I don't I guess you can't bookmark a podcast episode but like just save that for encouragement anytime you're feeling a little you know insecure or or feeling like can I really do this go back and listen to Ashley's um just encouragement to you because I feel like it's really important. This is why this platform exists, cubicle to Ceo as a media brand, is we want to use this this online stage right to elevate the voices of women like you Ashley so that other women can hear what you have done and think to themselves that's possible for me too. Like that's the point of this show and so um, anyways like I said I'm so proud of you and my final question for you today is what does being a Ceo mean to you.


30:26.95

Ashley

Yeah, so as I already said earlier you know I feel like as a photographer I say this a lot but I'm constantly chasing light and I think that that's what we all are doing when we start a new business or just in life. We're trying to find that thing that lights us up. And when you do it as a Ceo or you know start your own business. That means that you found some sort of light and that now you're using that to light a path for other people and that's where I feel like being you know. Your own business or being a Ceo that's where I feel my responsibility is to take what talents or gifts that I have in this life and help other people in their own way. 


31:13.48

ellenyin

Oh man I just love your heart. I think um 1 thing that I heard from someone at my local chamber of commerce or it's like kind of like their motto overall with that program and that organization is they always talk about sharing your your time your treasure and your talents. I mean talk about alliteration again, right? The three t's the 3 and the three c's were all about alliteration in this episode today fairly. But um I think that your heart just like speaks to that like you truly show up to serve people with your time your treasure and your talents and um. Thank you for just being an inspiration to all of us Ashley of course and if you are interested in working with Ashley if you are a small business that doesn't want to play small you want to have a lasting.



32:02.88

ellenyin

Legacy brand that is you know, just as impactful as those big brands out there I highly highly recommend you reach out to Ashley you can find her on Instagram at ashbranding dot co we'll also link her website. Um, below in the show notes so that you can book that discovery call if you want to see what ways you guys can work together but make sure make sure you give her a follow and support her that way all right?


31:50.67

Ashley

Thank you, Thank you for having me.






32:50.89

ellenyin

We're going to pause this conversation for a moment for lightning round. This is one of my favorite parts of each show Ashley I'm going to ask you 3 rapid fire questions you answer whatever comes to mind first sound good. She says with nervous apprehension. Okay, um, this.


33:02.70

Ashley

Yep.


33:09.87

ellenyin

First one hopefully will be easy question number 1 What is your favorite childhood tv show or what was your favorite childhood tv show I should say because it's in the past.


33:13.93

Ashley

Oh my god.


33:21.13

Ashley

This is so weird but it was called pappy land horrible type. Yes and it was just this old guy and actually he was in Illinois and I grew up in Hawaii so I had no idea where that was in the world. But that's where he lived and he would just teach you how to draw and I loved.


33:26.87

ellenyin

Popy land.


33:39.73

Ashley

Drawing Whatever he taught me cartoons that day. It was probably for kids but I just loved it because I am an artist so I just love drawing.


33:46.70

ellenyin

Wait That's so cool I've never I've never heard of that show I mean I might be like showing my ignorance there. But.


33:52.56

Ashley

It's so and like lame it was on some like public broadcasting network and you could submit your artwork into the hall of frames and when I was little I was like I want my grandma to send this for me to like somewhere in Illinois which was. I never heard of in Hawaii and I was just like please send this in which she didn't she only put on her fridge but was my weird show as a weird child I was probably the only one that watched it oh my god so it's so embarrassing he has like.


34:18.98

ellenyin

Wait that's so cool I'm totally going to Youtube that after this that's not embarrassing I mean it probably facilitated. You know like you said your love of the arts and like who knows how that led you to the path that you are on today. So I love that anyways.


34:27.73

Ashley

That first.


34:38.71

ellenyin

Question number 2 Um I thought this would be a great question to ask you as a designer what phone app. Do you use the most.


34:47.57

Ashley

Oh I can't can I say three I feel like um so I use preview for planning inshot for videos which I know you used to mojo is really also great for animating things I think those might be my top 3


35:06.90

ellenyin

Mojo Okay I have to check that one out I haven't heard of that one before.


35:09.84

Ashley

That's great for making like little animations stories things like that and then I use that in combination with inshot to make some cool um reels but mojo in chat and some sort of planning app. Probably my top 3


35:21.49

ellenyin

Awesome. I will say I I second what Ashley said in shot is one of my all time favorite apps. Highly highly. Recommend you download it. Okay, ah, final question number 3 do you work? Best in total silence with white noise or playing. Music.


35:42.60

Ashley

Claim music but nothing with words I have very specific playlists that are like.


35:52.12

ellenyin

So is it like classical music or is it instrumental or what what kind of music is that.


35:57.93

Ashley

I'm super eclectic so it kind of depends. Um, and I play piano. So sometimes it's piano. But sometimes I like just weird like electronic I don't know what kind of music it is I like weird sounds or you know what things like that. So I like just all kinds. But no words I just cannot have words.


36:17.53

ellenyin

I'm with you I feel like I can listen only to music with words if I'm doing something that doesn't require me to like actively think like if I'm you know like I don't know writing labels or something that where I just you know I don't have to think about it. Music is fine with words but otherwise I will totally get distracted. So. Yes, while you crushed it Ashley. you did great with lightning round you no need to be nervous.